The digital economy enables marketers to turn their sales funnels upside down. Marketers are becoming digital marketers, which means that they have to learn how to become content creators.
The content is what generates interest in what you do, creating a story (your story around the offer) enables you to connect emotionally with your prospect.
Woud you prefer to buy from a stranger or from someone you trust?
Come along to discover how to engage your prospects and get started with content creation, in the form of a Blog article, a short intro video, a .pdf, a podcast, etc.
Stefano is a Design Strategist and a Corporate Trainer; he continually develops free content which is freely available on his website at www.stefanomessori.com.
Blanchardstown Library,Dublin 15